The Books Insiderthe data-driven audiobook guide
Cover of Made to stick by Chip Heath, Dan Heath, ʻAlizah Raʻanan

Made to stick: Audiobook

The Made to stick audiobook runs an estimated 8.6 hours (about 5.7 hours at 1.5× playback speed).

8.6est. listening hrs
4.0★25 ratings
Businessgenre
Free with trial

The instrumentWhen will you finish it?

Based on 8.6 hours of listening (estimated).

Days to finish Made to stick at common listening paces
Your paceYou'll finish in
30 min / day18 days
1 hour / day9 days
2 hours / day5 days
1 hour / day at 1.5×6 days

What our data says

  • At 8.6 hours (estimated), it's shorter than 57% of the business audiobooks we measured.
  • That's 14% shorter than the average business audiobook (10 hrs across 258 titles in our dataset).

Computed from business audiobooks in The Books Insider dataset (build ); listening time estimated from page count. Methodology.

Who is this for?

Best for business listeners: a solid week of commutes at 8.6 hours (estimated).

About the book

NEW YORK TIMES BESTSELLER • The instant classic about why some ideas thrive, why others die, and how to make your ideas stick. “Anyone interested in influencing others—to buy, to vote, to learn, to diet, to give to charity or to start a revolution—can learn from this book.”— The Washington Post Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas—entrepreneurs, teachers, politicians, and journalists—struggle to make them “stick.” In Made to Stick , Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps.

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Questions listeners ask

How long is the Made to stick audiobook?

Made to stick runs about 8.6 hours, our estimate from its 291 pages at a typical narration pace. At 1.5× speed that drops to roughly 5.7 hours.

Can I listen to Made to stick free?

Yes, with the audiobooks.com free trial. Start the trial, get Made to stick included, and cancel anytime; the trial stays free.

When was Made to stick first published?

Made to stick by Chip Heath, Dan Heath, ʻAlizah Raʻanan was first published in 1998.